ASRC Press Releases

CARU Recommends Redwood Ventures Depict Adult Supervision in Advertising for ‘IDO3D’ Pen; Company to Comply

CARU has recommended that Redwood Ventures clearly depict adult supervision in advertising for the company’s “IDO3D” pen. Following its review of the company’s advertising, CARU also determined that the advertising adequately communicated to children the nature of the product and the variety of product sets and colors. CARU further determined that the product operated as advertised.

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NAD Recommends Sanderson Farms Discontinue Claims About ‘Tricks,’ ‘Gimmicks’; Finds Company can Support Certain Claims Referencing Federal Law

NAD has recommended that Sanderson Farms discontinue from its advertising claims that characterize “raised without antibiotics” labels on competing products as a marketing gimmick or trick.

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NAD Recommends Rubbermaid Discontinue Certain Claims for Company’s ‘FreshWorks’ Produce Containers, Finds Company can Support Certain Claims; Advertiser to Appeal to NARB

NAD has determined that Rubbermaid Inc. can support certain claims made for the company’s FreshWorks’ Produce Saver Containers, but recommended the advertiser discontinue certain claims that specify how much longer produce remains fresh.

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NARB Recommends Reynolds Discontinue ‘Costs Less Than Glad’ Claim in Two Television Commercials

A panel of NARB has recommended that Reynolds Consumer Products, LLC, maker of Hefty Ultra Strong trash bags, discontinue claims that its product “Costs less than Glad.”

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NAD Recommends Neurocore Discontinue Advertising Claims for ‘Brain Training Centers,’ Including Autism, ADHD Claims; Advertiser to Appeal

NAD has recommended that Neurocore, LLC, discontinue challenged advertising claims for the company’s “Brain Training Centers,” including claims related to Attention Deficit/Hyperactivity Disorder (ADHD), autism, migraines, memory issues, sleep disorders and stress. The company said it will appeal NAD’s decision to NARB.

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Laura Brett named Director, National Advertising Division

The Advertising Self-Regulatory Council (ASRC) and Council of Better Business Bureaus (CBBB) have announced that Laura Ulrich Brett has been named Director, National Advertising Division (NAD).

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