ASRC Press Releases

ERSP Recommends Marketer Modify Certain Podcast Claims for Amazon Secrets Live Coaching Program

New York, NY – April 25, 2018– The Electronic Retailing Self-Regulation Program (ERSP) has recommended that Natural Health modify or discontinue certain podcast claims for the Amazon Secrets Live Coaching Program, the company’s live coaching program for consumers seeking to start an Amazon-based business. ERSP is an investigative unit of the advertising industry’s system of self-regulation and is administered by the Council of Better Business Bureaus. The marketer’s advertising came to the attention of ERSP through its ongoing monitoring program. The marketer operated several...

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CARU Refers Musical.ly to FTC After App Operator Declines to Comply with CARU’s Privacy Recommendations

New York, NY –  April 24, 2018 – The Children’s Advertising Review Unit has referred The Musical.ly Inc., operator of the Musical.ly mobile application, to the Federal Trade Commission (FTC), after the company said it would not comply with CARU’s recommendations regarding children’s privacy. CARU is an investigative unit of the advertising industry’s system of self-regulation. CARU monitors websites and mobile services for compliance with CARU’s Self-Regulatory Program for Children’s Advertising – including CARU’s privacy guidelines – and for compliance with the federal...

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NAD Refers Advertising for That’s Natural’s CBD Hemp Oil to FTC, FDA for Further Review

New York, NY – April 24, 2018 – The National Advertising Division has referred advertising claims made by That’s Natural, Ltd., to the Federal Trade Commission (FTC) and Food and Drug Administration (FDA) for further review, after the company failed to respond to NAD’s request to provide substantiation the advertising claim that CBD Hemp Oil “makes cancer cells commit ‘suicide’ without killing other cells.” NAD is an investigative unit of the advertising industry’s system of self-regulation. It is administered by the Council of Better Business Bureaus. The policies and...

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NARB Recommends Too Faced Cosmetics Discontinue ‘1,944% More Volume’ Claim for Better Than Sex Mascara

New York, NY – April 20, 2018 – A panel of the National Advertising Review Board has recommended that Too Faced Cosmetics, LLC, discontinue the “1,944% more volume” claim – and before and after photographs – made on product packaging and online videos for the company’s Better Than Sex original and waterproof mascara. RB is the appellate unit of the advertising industry’s system of self-regulation. It is administered by the Council of Better Business Bureaus. The claims at issue were challenged by Benefit Cosmetics, LLC, the maker of They’re Real! Mascara, before the...

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NAD Recommends LG Discontinue ‘Ultimate’ Picture Quality Claim and False Disparagement Claims Following Samsung Challenge; LG to Appeal

New York, NY – April 19, 2018 – The National Advertising Division has recommended that LG Electronics USA, Inc. modify or discontinue certain claims made in website, print and point-of-purchase advertising for LG’s Super UHD and OLED television, including claims that competitor Samsung Electronics America, Inc., created the product name “Samsung QLED” to “confuse consumers.” LG said it will appeal NAD’s adverse findings to the National Advertising Review Board. NAD is an investigative unit of the advertising industry’s system of self-regulation. It is administered by the...

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NAD Recommends Comcast Discontinue Messages that Convey DirecTV Customers Face Unavoidable Price Hikes with DirecTV Choice Promotional Offer

New York, NY – April 17, 2018 – The National Advertising Division has recommended that Comcast Cable Communications LLC, discontinue advertising that states or suggests DirecTV Choice customers will be subjected to unavoidable, substantial, and undisclosed built-in price increases when signing up for DirecTV Choice programming. NAD is an investigative unit of the advertising industry’s system of self-regulation and is administered by the Council of Better Business Bureaus. Claims made by Comcast for its Xfinity television service in television, radio and internet advertisements were...

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