ASRC Press Releases

NAD Recommends Euro-Pro Modify, Discontinue Certain Claims, Finds Certain Claims Supported

The NAD has recommended that Euro-Pro Operating, LLC modify or discontinue certain claims for the company’s Ninja Ultima blender, including claims that the Ninja Ultima is the “#1 Most Powerful Blender.” NAD determined, however, that the company could support certain claims.

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NAD Refers BODYARMOR Nutrition to FTC After Company Fails to Comply with NAD Recommendations to Modify, Discontinue Certain Advertising Claims

The NAD referred advertising claims made by BODYARMOR Nutrition LLC for its BODYARMOR SuperDrink to the Federal Trade Commission (FTC) after a compliance review indicated that the company had not complied with the terms of an earlier NAD decision.

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ERSP Continues to Review Telemarketing and Live Seminars

ERSP today reported on the last eight months of activity, under its program to review telemarketing scripts and calls, as well as recordings of live real estate investing seminars by companies participating in its Review Program.

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NAD Finds Euro-Pro Could Support Superior Performance Claim for ‘Shark Rocket,’ Recommends Company Discontinue Claims or Modify Disclosures Following Dyson Challenge

The NAD has recommended that Euro-Pro Operating LLC discontinue advertising claims that imply the company’s “Shark Rocket” vacuum cleaner is superior to all other upright vacuums – including vacuums made by Dyson, Inc. – or modify the claim with more clear and conspicuous disclosures.

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NARB Finds Aggregated Reviews Across Retail Sites Do Not Serve to Support Claim that Euro-Pro’s Shark Vacuums Are ‘America’s Most Recommended’

A five-member panel of the National Advertising Review Board (NARB) has recommended that Euro-Pro Operating LLC, discontinue challenged claims for the company’s Shark brand vacuum cleaners.

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NAD Recommends Verizon Modify Certain Claims Challenged by Comcast, Finds Certain Claims Supported

The NAD has recommended that Verizon Communications, Inc. modify certain advertising claims for the company’s FiOS internet and television service and better disclose the basis of a “Rated #1” claim.

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