ASRC Press Releases

ERSP Recommends Intellibiz Modify Certain Claims for Real Estate Education Program; Company Agrees to Do So

The Electronic Retailing Self-Regulation Program (ERSP) has recommended that Intellibiz modify or discontinue certain claims for the “Simple Man’s Guide to Real Estate” investing course.

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NAD Recommends Euro-Pro Discontinue Claims that Shark Vacuum Receives ‘More 5-star Online Reviews’ Than Any Other Brand; Euro-Pro to Appeal

The National Advertising Division has recommended that Euro-Pro Operating, LLC, discontinue claims that the company’s Shark brand vacuum cleaners receive “more 5-star online reviews than any other vacuum brand.”

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NAD Recommends Vogue Change Packaging to Eliminate ‘Formulas’ for ‘Proganix’ Products

The National Advertising Division has recommended that Vogue International, Inc., modify packaging for certain shampoos and conditioners in its “Proganix” product line to avoid conveying the message that specific exotic ingredients are responsible for specific product benefits.

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NAD Recommends Motherlove Herbal Company Discontinue Certain Claims for ‘More Milk Plus,’ Finds Company Can Support Limited ‘Best-Selling’ Claim

The National Advertising Division has recommended that Motherlove Herbal Company discontinue claims that the company’s “More Milk Plus” dietary supplement is an “effective herbal formula designed to quickly increase breast milk for breastfeeding mothers.” NAD determined, however, that the advertiser established a reasonable basis for the claim that More Milk Plus is “Motherlove’s best selling herbal lactation formula.”

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CARU Refers Advertising for ‘Jurassic World’ to MPAA for Review

The Children’s Advertising Review Unit referred advertising for Universal Pictures’ “Jurassic World” – rated PG-13 by the Motion Picture Association of America – to the MPAA for review.

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NAD Finds Abbot Nutrition Can Support Challenged claims for ‘Similac Advance with OptiGRO’

NAD has determined Abbot Nutrition can support advertising claims made for the company’s Similac Advance with OptiGRO and challenged by Mead Johnson & Co., LLC.

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