NAD

NAD Recommends Bayer CropScience Modify, Discontinue Certain Claims for ‘Bayer Advanced 3-in-1 Weed and Feed for Southern Lawns’

NAD has recommended modifications to challenged product packaging for “Bayer Advanced 3-in-1 Weed and Feed for Southern Lawns.” Further, NAD has recommended that broadcast advertising for the product be modified or discontinued to avoid conveying the message that in addition to preventing the growth of new weeds for six months, the product also kills existing weeds and feeds lawns for six months.

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Slim-Fast Foods Company said it Has Permanently Discontinued Advertising Claims, Editorial Format Challenged by NAD

Slim-Fast Foods Company has advised NAD that advertising claims featured in “Star” magazine in a format that appeared to be editorial content have been discontinued.

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NAD Reviews Advertising By Charter Following DirecTV Challenge; Notes that Humor Doesn’t Diminish Obligation to Support Claims

NAD has recommended that Charter Communications Inc., discontinue broadcast advertising that conveyed an unsubstantiated message about the impact on customer service of the merger of AT&T and DirecTV.

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NAD Recommends Behavioral Technology Group Discontinue Advertising Claims for ‘Pavlok’ Aversion Therapy Wristband

NAD has recommended that Behavioral Technology Group, Inc., discontinue all challenged advertising claims for the company’s “Pavlok” device, a wristband that the company said was designed to help users break “bad habits” through the administration of an electric stimulus.

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NAD Recommends Lowe’s Discontinue 20% Savings Claim for Sale That Excluded Many Major Brands

NAD has recommended that Lowe’s Companies, Inc., discontinue the savings claim “Up to 20% Off Appliances $396 or More,” in part because the advertised sale excluded many leading brands.

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NAD Recommends BA Sports Nutrition Halt Certain Claims for ‘BodyArmor,’ Finds Certain Claims Supported; Advertiser Voluntarily Discontinues Certain Claims

NAD has recommended that BA Sports Nutrition, maker of BodyArmor sports drinks, discontinue certain advertising claims challenged by Stokely-Van Camp, Inc., the maker of competing Gatorade sports drinks. NAD determined that certain claims made by the advertising were supported and certain claims were voluntarily discontinued by the advertiser.

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