NAD Press Releases

NAD Recommends T-Mobile Discontinue Certain Claims in ‘Ditch & Switch’ Campaign, Company to Appeal to National Advertising Review Board

NAD has recommended that T-Mobile USA, Inc., discontinue express claims made in its “Ditch and Switch” advertising campaign that state the company will “pay off” “every last cent” customers owe on their devices if customers switch to T-Mobile. T-Mobile has said it will appeal NAD’s decision to the National Advertising Review Board.

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NAD Examines Advertising for Polycarbonate Composite Eyeglass Lenses; Finds Advertiser Can Support Challenged Claims

NAD has determined that Transitions Optical, Inc. and Younger Manufacturing Company, makers of the “Transitions Signature VII Flat Top 28 Polycarbonate Composite Lenses,” can support advertising claims challenged by Vision-Ease Lens Worldwide, the maker of polycarbonate photochromatic lenses under the LifeRx trademark.

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NAD Finds Energizer Can Support Certain Claims for ‘EcoAdvanced’ Recycled Batteries; Recommends More Prominent Disclosure of Recycled Content

The NAD has determined that Energizer Holdings, Inc., can support certain advertising claims for the company’s EcoAdvanced recycled batteries.

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Hydro Toys Discontinues Environmental Claims for Water Balloons Following NAD Inquiry

Hydro Toys, LLC, the maker of ZORBZ water balloons said it will discontinue advertising claims that the product is “environmentally friendly” or biodegradable, following an inquiry from the NAD.

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NARB Panel Recommends Clorox Discontinue Claims Challenged by OxiClean Maker Church & Dwight

A five-member panel of NARB has recommended that The Clorox Company discontinue advertising claims challenged by Church & Dwight Co., the maker of OxiClean White Revive.

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NARB Panel Recommends Bayer Modify, Discontinue Certain Claims for Claritin-D

A five-member panel of NARB has recommended that Bayer HealthCare, LLC discontinue the advertising claim that nothing works faster than Claritin-D and qualify the claim that Claritin-D starts to work on allergies in 30 minutes.

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