NAD Press Releases

NAD Recommends JustFab Modify Advertising for VIP Membership Discount to Better Disclose Terms

NAD has recommended that JustFab, Inc., modify advertising for the “VIP offers” made for its “Fabletics” activewear to clearly and conspicuously disclose the material terms and limitations of the advertiser’s VIP membership program.

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NAD Recommends Shark Discontinue Preference Claims for ‘Rotator Powered Lift-Away’ Vacuum Challenged by Dyson

NAD has recommended that Sharkninja Operating LLC discontinue the following claims for the company’s Shark Rotator Powered Lift-Away vacuum cleaner: • “2 out of 3 preferred the Shark” • “America preferred … Shark”

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NAD Refers Advertising Claims Made by Lab Door to FTC for Further Review, After Company Declines to Participate in NAD Process

NAD has referred advertising claims made by Lab Door, LLC to the Federal Trade Commission (FTC) for further review, after the company declined to participate in a proceeding before NAD.

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NAD Finds PLZ’s “World’s Best Glass Cleaner” Claim to be Puffery following SCJ Challenge; PLZ Discontinues ‘Made in the USA’ Claim

NAD has determined that the claim “World’s Best Glass Cleaner,” as it is used on the label of PLZ Aeroscience Corporation’s “Sprayway” product, constitutes puffery – a fanciful or exaggerated statement about the product, rather than an objectively provable claim.

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NAD Recommends Better Life Discontinue Challenged Claims for All-Purpose Cleaner Following S.C. Johnson Challenge

NAD has recommended that Better Life, the maker of cleaning products promoted as “natural,” discontinue advertising claims challenged by S.C. Johnson & Son, Inc., a maker of cleaning products, including Windex products.

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NAD Reviews Claims Made by Verizon for Google Pixel Telephone; Recommends Advertiser Modify, Discontinue Certain Claims

NAD has recommended that Verizon Communications, Inc., modify or discontinue certain claims made in advertising for the Google Pixel telephone, including the claim “Exclusively at Verizon.”

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