NAD Press Releases

NAD Recommends AT&T Modify Claims Regarding Availability of ‘AT&T Fiber,’ Both Advertiser, Challenger to Appeal

NAD has recommended that AT&T Services, Inc., modify advertising to clarify for consumers the availability of AT&T Fiber, the company’s fiber-to-the-home product. AT&T said it will appeal that adverse finding to NARB.

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Fifth Generation, Maker of Tito’s Handmade Vodka, Says It Will Discontinue Advertising Claims Challenged by Absolut

Fifth Generation, Inc., the maker of Tito’s Handmade Vodka, has said it will voluntarily, permanently discontinue advertising claims made in print advertising in and on product labels that were challenged before the NAD by the Absolut Spirits Company.

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NAD Recommends White-Rodgers Discontinue Certain Claims for Programmable Thermostats, Finds Certain Claims Supported

NAD has recommended that White-Rodgers, a division of Emerson Electric Co., discontinue certain claims made in Internet and print advertising and on product packaging for the company’s programmable thermostats. NAD determined, however, that the advertiser could support certain claims.

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NAD Refers Advertising for FemaLife Nutrition’s ‘Super Flora Probiotic’ to FTC After Advertiser Declines to Participate in Self-Regulatory Process

NAD has referred advertising claims made by FemaLife Nutrition, LLC, for the company’s Super Flora Probiotic dietary supplement to the Federal Trade Commission after the company declined to participate in the NAD process.

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NAD Recommends French’s Discontinue Facebook Commercial, Print Ad Following Challenge by Kraft Heinz

NAD has recommended that French’s Food Company discontinue a commercial posted at French’s Facebook page and a print advertisement. Both were challenged by The Kraft Heinz Company.

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NAD Declines to Rely on Crowd-Sourced Data to Support T-Mobile’s ‘Fastest Claim,’ Okays Coverage Claim Based on People Covered, But Not Geographic Reach

NAD has recommended that T-Mobile USA, Inc., discontinue certain advertising claims made in television, print and internet advertisements, but found the company could support a modified claim about the number of people covered by its network.

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