CARU

Children’s Advertising Review Unit

CARU Determines Depesche Sites Collected PII from Children Under 13; Company Disables Features in Response to Inquiry

The European operator of two fashion and style websites has disabled access to features that allowed the collection of personally identifiable information (PII) from children in the U.S., following a CARU inquiry.

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CARU Reviews ‘Collect It’ Feature in Boy’s Life Magazine; Determines Recommendation to Collect ‘Captain America’ Toys is Editorial, Not Advertising

CARU has determined “Boy’s Life” Magazine did not blur the line between editorial and advertising content when it featured “Captain America: Civil War” action figures, made by Hasbro, in its “Collect It” section.

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CARU Recommends International Playthings Better Disclose Drying Time for ‘Aquabeads’ Product; Company Says it Will Do So

CARU has recommended that International Playthings, the maker of Aquabeads Ultimate Design Studio modify its television advertising to better disclose drying time for the crafting product. The company has agreed to do so.

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CARU Recommends Spiral Toys Modify Broadcast Ad, Modify Privacy Practices; Company Says it Will Do So

CARU has recommended that Spiral Toys, the maker of Cloud Pets plush toys and operator of the attendant Cloud Pet mobile application modify its television advertising to better disclose that batteries are not included with the toy and modify its privacy practices. The company has agreed to do so.

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CARU Recommends WS Publishing Group Modify Privacy Practices for ‘Friendzy’ Apps; Company Agrees to Do So

CARU has recommended that WS Publishing Group, Inc., owner of the educational “Friendzy” mobile applications, modify certain practices to better protect children’s privacy. The company has agreed to do so.

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CARU Recommends Moose Toys Modify Ad for ‘Beados’ to Better Disclose Products Included with Initial Purchase, Drying Time; Company Agrees to Do So

CARU has recommended that Moose Toys, maker of “Beados” crafting products, modify broadcast advertising for the products to better disclose what is available with an initial purchase and project drying time.

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