Staff Directory

Advertising Self-Regulatory Council

  • C. Lee Peeler
    President & CEO
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0100
    Fax: 212-705-0138
    lpeeler(at)asrc.bbb.org
  • Linda Bean
    Director, Communications & Stakeholder Engagement
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0129
    Fax: 212-705-0136
    lbean(at)asrc.bbb.org
  • Reshma Persaud
    Marketing Manager
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0113
    Fax: 212-705-0136
    rpersaud(at)asrc.bbb.org
  • Saveeta Dhanai
    Online Archives Manager
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0115
    Fax: 212-705-0136
    sdhanai(at)asrc.bbb.org

Children’s Advertising Review Unit

  • Dona J. Fraser
    Director
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0111
    djfraser(at)caru.bbb.org
  • Phyllis Spaeth
    Assistant Director
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    pspaeth(at)caru.bbb.org
  • Angela Tiffin
    Senior Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    atiffin(at)caru.bbb.org
  • Katie Goldstein
    Senior Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    kberwtitt(at)caru.bbb.org
  • Tina Poturica
    Advertising Review Specialist
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    cpoturica(at)caru.bbb.org
  • Jay Black
    Manager, Business Development & Marketing
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0111
    Fax: 212-705-0132
    jblack(at)caru.bbb.org

Electronic Retailing Self-Regulation Program

  • Peter Marinello
    Director
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    pmarinello(at)ersp.bbb.org
  • Rebekka Dennenberg
    Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    rdennenberg(at)ersp.bbb.org
  • Jessica Grodzki
    Advertising Review Specialist
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0108
    Fax: 212-705-0130
    jgrodzki(at)ersp.bbb.org

National Advertising Division

  • Laura Brett
    Director
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    lbrett(at)nad.bbb.org
  • Martin Zwerling
    Deputy Director
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    mzwerling(at)nad.bbb.org
  • Annie Ugurlayan
    Associate Director, Communications
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    augurlayan(at)nad.bbb.org
  • Kat Dunnigan
    Senior Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    kdunnigan(at)nad.bbb.org
  • Hal Hodes
    Senior Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    hhodes(at)nad.bbb.org
  • Anuradha Gokhale
    NAD Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    agokhale(at)nad.bbb.org
  • Robyn Lewis
    NAD Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    rlewis(at)nad.bbb.org
  • Alexander Goldman
    NAD Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    agoldman(at)nad.bbb.org
  • Eric Unis
    NAD Staff Attorney
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    eunis(at)nad.bbb.org
  • Sheryl Harris
    NAD Case Administration Manager
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0120
    Fax: 212-705-0134
    sharris(at)nad.bbb.org

National Advertising Review Board

  • Saveeta Dhanai
    NARB Coordinator
    112 Madison Avenue
    3rd Floor
    New York, NY
    10016
    Call: 212-705-0115
    Fax: 212-705-0136
    sdhanai(at)asrc.bbb.org