ASRC Press Releases

NARB Recommends Clarion Brands Modify, Discontinue Claims That Dietary Supplement ‘Lipo-Flavonoid Plus’ Substantially Reduces, Eliminates Tinnitus

A five-member panel of NARB has recommended that Clarion Brands LLC modify or discontinue certain claims for the company’s Lipo-Flavonoid Plus dietary supplement, including claims made through testimonials, that state or imply that the product substantially reduces or eliminates tinnitus and the symptoms of Ménière’s Disease, a disorder of the inner ear.

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Reckitt Benckiser to Discontinue Challenged ‘Best Buy’ for Finish Powerball following NAD Inquiry

Reckitt Benckiser LLC said it will permanently discontinue the advertising claim “Rated Best Buy 3 Years in a row*” (*Finish Powerball All in 1 was rated Best Buy by a leading Consumer Magazine in 2011, 2012 and 2013) following a challenge before NAD.

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CARU Recommends WS Publishing Group Modify Privacy Practices for ‘Friendzy’ Apps; Company Agrees to Do So

CARU has recommended that WS Publishing Group, Inc., owner of the educational “Friendzy” mobile applications, modify certain practices to better protect children’s privacy. The company has agreed to do so.

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NAD Recommends General Mills Modify or Discontinue Certain Broadcast Spots for ‘Progresso’ Soups, Following Challenge by Campbell

The NAD has recommended that General Mills, Inc., modify or discontinue certain broadcast advertisements for the company’s Progresso-brand soups, finding that the advertising conveyed the unsupported message that most or all of the ingredients are sourced from farms in rural, southern New Jersey. NAD determined, however, that the advertising did not convey a “small company” message and found that the advertiser provided a reasonable basis for the claim “Vineland, NJ: Home of Progresso.”

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NAD Refers Claims Made by LEI, Maker of Eco Alkaline Batteries, to FTC for Further Review

NAD has referred certain advertising claims made by LEI Electronics Inc., the maker of Eco Alkalines brand batteries, to the Federal Trade Commission (FTC) for further review, following the advertiser’s assertion that it would not comply with certain of NAD’s recommendations.

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Reynolds to Permanently Discontinue Certain Claims for ‘Heat and Eat’ Food Storage Containers, Following NAD Inquiry

Reynolds Consumer Products, LLC, has said that it will permanently discontinue challenged claims for the company’s “Heat & Eat Food Storage Containers,” following an inquiry by the National Advertising Division.

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