ASRC Press Releases

Lifestyle Site ‘Goop’ Says it Will Voluntarily, Permanently Discontinue Claims for Moon Juice ‘Brain Dust,’ ‘Action Dust’ Following NAD Inquiry

Goop, an online lifestyle publication offering “a tight curation of products and content,” said it will voluntarily and permanently discontinue advertising claims made “Moon Juice” dietary supplements, following an inquiry by NAD.

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NAD Finds SPI Violated NAD Procedures that Prohibit Use of Decisions for Promotional Purposes

The National Advertising Division has determined that Strategic Partners, Inc. (SPI), a maker of hospital scrubs and other garments, violated the procedures that govern the advertising industry’s system of self-regulation by directly promoting the outcome of an advertising challenge case decided by NAD.

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NARB Recommends T-Mobile Better Disclose to Consumers Terms of ‘Ditch & Switch’ Ad Campaign

A panel of NARB has recommended that T-Mobile USA, Inc., better disclose to consumers the terms of the company’s “Ditch and Switch” campaign, and either modify or discontinue claims that cap consumer reimbursements at $650.

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NAD Examines Ratings Claims for ‘MyPurMist Handheld Steam Inhaler,’ Recommends Vapore Discontinue ‘More 5-Star Reviews’ Claim

NAD has recommended that Vapore, LLC, maker of the “MyPurMist Handheld Steam Inhaler,” discontinue the express claim that its product has more “5-star reviews than any other steam inhaler,” as well as consumer testimonials made in broadcast and Internet advertising.

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NAD Refers Advertising Claims made by Shredlage, CLAAS to FTC for Further Review After Farm Equipment Companies Decline to Participate in NAD Inquiry

NAD has referred advertising claims made Shredlage, LLC and CLAAS of America to the Federal Trade Commission (FTC) for further review, after the companies declined to participate in a review of advertising claims made for their corn kernel processing equipment.

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NAD Finds P&G can Support Superior Line Claim For Oral-B Toothbrushes, Following Challenge by Philips Oral Healthcare

NAD has determined that the Procter & Gamble Company, maker of Oral-B electric toothbrushes, can support advertising claims challenged by competitor Philips Oral Healthcare, LLC.

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