NAD

Alex Goldman

Alex Goldman Staff Attorney Alexander Goldman has long been intimately involved with telecommunications regulation and the law. He joined NAD in December 2017. Previously, he worked at the New York Attorney General’s Office, Bureau of Consumer Frauds, working on consumer deception cases and on matters before the New York Public Service Commission. Earlier, he founded and ran a telecommunications consultancy, earning $20 million in federal telecommunications grants and loans for clients, financing projects that are still providing internet access to some of the most rural and most poor...

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La Toya Sutton

La Toya Sutton Staff Attorney La Toya Sutton, staff attorney, joined NAD in April 2018. Prior to joining NAD, La Toya worked in private practice, focusing on the marketing and promotion of consumer goods and services. As an associate at Baker & Hostetler, LLP, she specialized in counseling clients regarding the advertising of products subject to the overlapping jurisdictions of the Federal Trade Commission and Food and Drug Administration. La Toya has authored numerous articles on various consumer protection issues and speaks regularly at industry conferences. La Toya received her B.A....

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NAD Determines Broadcasting Advertising for Tyson’s Hillshire Farm Ultra Thin Oven Roasted Turkey Breast Doesn’t Materially Alter Product Appearance

New York, NY – July 11, 2018 – The National Advertising Division has determined that Tyson Foods, Inc., “did not materially alter or enhance” the appearance of the company’s Hillshire Farm Ultra Thin Oven Roasted Turkey Breast when it removed the inner plastic package from the product before filming. NAD is an investigative unit of the advertising industry’s self-regulatory system. It is administered by the Council of Better Business Bureaus. Kraft Heinz Food Company, maker of Oscar Mayer cold cuts, contended that the removal of inner packaging reasonably conveyed the message that...

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NAD Reviews Advertising Claims Made for ‘College Hunks Haul Junk,’ Finds CHHJ Franchising Can Support Certain Claims; Recommends Certain Modifications

New York, NY – July 9, 2018 – The National Advertising Division has recommended that CHHJ Franchising, LLC, modify claims that promote the services of “College Hunks Hauling Junk,” as available across the United States and Canada, but determined the company could support claims related to the training, licensing and insurance each franchisee provides. NAD is an investigative unit of the advertising industry’s system of self-regulation. It is administered by the Council of Better Business Bureaus. In its initial inquiry, NAD requested substantiation for claims that included: “We...

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NAD Recommends Abbott Discontinue Ensure Claim ‘Feel More Strength & Energy in 2 Weeks;’ Finds Advertiser can Support ‘#1 Doctor Recommended Claim’

New York, NY – July 6, 2018 – The National Advertising Division has recommended that Abbott Nutrition discontinue claims that promise consumers they will “Feel More Strength & Energy in Just 2 Weeks.” NAD also found that the company could support claims that its “Ensure Surgery” product is the “#1 Doctor Recommended Brand.” NAD is an investigative unit of the advertising industry’s self-regulatory system. It is administered by the Council of Better Business Bureaus. Claims made by Abbott Nutrition in television, online, and print advertising were challenged by Nestlé...

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NAD Recommends VH Nutrition Discontinue Advertising Claims for TriDrive Supplement

New York, NY – July 2, 2018 – The National Advertising Division has recommended VH Nutrition, LLC discontinue certain advertising claims for the company’s TriDrive dietary supplement, a product promoted to triathletes through internet advertising. NAD is an investigative unit of the advertising industry system of self-regulation. It is administered by the Council of Better Business Bureaus. As part of an ongoing initiative with the Council for Responsible Nutrition, NAD requested that VH Nutrition provide substantiation for advertising claims that included: “TriDrive is a triathlon...

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